Healthcare Marketing

AI Mental Health Guardrails Are Here. Healthcare Marketers Need a Trust Strategy.

AI Mental Health Guardrails Are Here. Healthcare Marketers Need a Trust Strategy.

Google and OpenAI are tightening mental health AI safeguards, but patient behavior is moving faster than platform policy. Here is what healthcare marketers need to do now.

Healthcare AI Search Has a Trust Problem

Healthcare AI Search Has a Trust Problem

Healthcare AI search is growing fast, but trust is lagging. Here is what providers and rehab marketers need to fix to become the source patients actually believe.

Your Healthcare Site's Rankings Are Fine. Your AI Visibility Isn't.

Your Healthcare Site's Rankings Are Fine. Your AI Visibility Isn't.

The March 2026 spam update hit healthcare content hard, but tighter E-E-A-T isn't the real problem. Here's why AI search invisibility is the bigger patient acquisition threat.

Google's March 2026 Spam Update: What Behavioral Health Marketers Need to Know Now

Google's March 2026 Spam Update: What Behavioral Health Marketers Need to Know Now

Google's March 2026 spam update completed in under 20 hours. For behavioral health and rehab marketers who relied on AI content at scale, the exposure is real.

Perplexity Health Just Launched. Your Healthcare SEO Strategy Is Already Behind.

Perplexity Health Just Launched. Your Healthcare SEO Strategy Is Already Behind.

Perplexity Health launched March 19 with Apple Health and EHR integration. Here's what it means for healthcare marketers and how to adapt your patient acquisition strategy now.

Google Just Restricted AI Overviews on Health Searches. Here's What Healthcare Marketers Need to Do.

Google Just Restricted AI Overviews on Health Searches. Here's What Healthcare Marketers Need to Do.

Google restricted AI Overviews on health queries while ChatGPT data shows 25% of users ask health questions. Here is how healthcare marketers should respond right now.

Your Medical Practice Is Invisible to AI Search. Here's Why (And How to Fix It)

Your Medical Practice Is Invisible to AI Search. Here's Why (And How to Fix It)

AI Overviews appear in 60% of Google searches, and healthcare queries trigger them even more. Most medical practices have done nothing to show up. Here's the fix.