Google AI Overviews Are Getting More Accurate. That May Be Worse for Marketers.
Google AI Overviews are getting more accurate, but weaker source grounding creates a bigger visibility and trust problem for marketers in 2026.
Tag: content strategy
6 articles
HubSpot's 140M Traffic Warning for AI Search
AI search is cutting clicks harder than most brands expected. Here's what HubSpot's traffic drop tells marketers about content, citations, and visibility in 2026.
AI Overviews Cut Organic Clicks 42%: The Content Strategy That Gets You Cited
Google AI Overviews have cut organic clicks by 42% since launch. Here's the specific content format strategy that earns AI citations instead of losing traffic to them.
GPT-5.3 Just Shrank Its Citation Window. Here's What Gets Cited Now (And What Doesn't)
OpenAI's GPT-5.3 Instant sends only 8% of citations to brand websites while GPT-5.4 sends 56%. Here is the split strategy agencies need to stay visible across both models.
GEO Is Eating SEO: What the YouTube AI Citation Study Means for Your Agency
A new large-scale study found YouTube is the #2 social platform for AI citations. Here is what that means for how agencies need to rethink content strategy in 2026.
AI-Powered Content Prompt Generation: Boost Your Content Strategy in 2026
AI prompt generation has quietly become the engine room of modern content operations. Learn how to build systematic workflows that leverage AI for scale while preserving human oversight.