Google AI Overviews Cut Search Clicks 42%: Your Agency Strategy for What Comes Next
New data confirms Google AI Overviews have slashed organic search clicks 42% from the pre-AI baseline. Here's what that means for agencies and how to adapt now.
Tag: google ai overviews
5 articles
Why 98% of CMOs Are Now Investing in AEO — and What Your Agency Needs to Build
98% of CMOs are investing in AEO in 2026. Here's what's driving it, what leading agencies are building, and how to get your brand cited in AI answers.
Google's Expandable AI Overviews Changed the SERP: What Agencies Need to Know Now
Google rolled out accordion-style expandable AI Overviews on March 5, 2026. Here is what it means for your content strategy, your client reporting, and your SEO service model.
Google AI Overviews Grew 58% in a Year. Here's What That Means for Your Clients.
Google AI Overviews surged 58% across 9 industries in 12 months. Click-through rates drop to 8% when they appear. Here's what agencies need to do about it.
Google Just Restricted AI Overviews on Health Searches. Here's What Healthcare Marketers Need to Do.
Google restricted AI Overviews on health queries while ChatGPT data shows 25% of users ask health questions. Here is how healthcare marketers should respond right now.