Be the Answer: Emarketed’s AEO Show.
In your ears.
Be the Answer is the AEO show for founders and marketers who want to get cited by AI assistants like ChatGPT, Perplexity, and Google’s AI Overviews. Each episode delivers tactical, no‑fluff playbooks to make your brand the answer AI recommends.
All episodes.
Newest first.
AEO for B2B Brands: How to Become the Default Recommendation in AI Search
Alex explains how B2B brands can win AEO by building authority, citations, trust signals, and answer-ready content that AI systems actually cite.
AI Search Reputation Risk Is Now a Marketing Problem
AI tools are shaping brand perception before prospects visit your site. Alex explains how AI search builds narratives from reviews, forums, and third-party mentions, then walks through a simple...
Local AEO: How Small Businesses Get Recommended by AI Before They Ever Rank on Google
Most local businesses are completely invisible to AI search. In this episode, Alex breaks down Local AEO - the 5 signals AI uses to recommend local businesses, how to write FAQ content that gets...
How AI Assistants Can Help You Build Your AEO Strategy
Most marketers think of AEO as something you do for AI assistants - but what if those same AI tools could help you build your optimization strategy?
How Drug Rehabs Can Use AEO to Become the Answer AI Recommends
The addiction treatment industry is a $42 billion market and AI is becoming the new front door. When families in crisis ask ChatGPT or Perplexity for help finding a rehab, most treatment centers...
Healthcare & AEO: Why Hospitals and Rehabs Are Invisible to ChatGPT (And How to Fix It)
AI assistants like ChatGPT and Perplexity are becoming the new front door for healthcare. Patients ask about symptoms, treatments, and providers before they ever call your office. But here's the...
The Citation Audit: How to Measure (and Improve) Your AI Visibility
AI visibility is the new SEO KPI - but most teams don’t know where they stand. In this episode of Be the Answer, Alex introduces the Citation Audit: a simple, 60‑minute framework to measure how often...
The AI Snippet Test: How to Format Answers for Citations
AI assistants are answering millions of questions daily - but is your content getting cited? In this episode of Be the Answer, Alex breaks down the AI Snippet Test, a dead-simple framework to check...
AEO Schema That Actually Gets Cited (FAQ, HowTo, Product)
Schema markup isn't just an SEO tactic anymore - it's the foundational layer that determines whether AI assistants cite your business or your competitor's. In this episode, Alex breaks down the four...
AEO FAQ Pages: The 8 Questions That Win AI Answers
Your FAQ page is either feeding AI answers about your business - or it's doing nothing. In this episode, Alex breaks down the AEO Eight, a dead-simple framework of eight question types that...
The 5 Trust Signals AI Uses to Decide If You're Credible (and How to Pass)
Most founders are still optimizing for Google - but AI has already moved on. When a potential customer asks ChatGPT, Perplexity, or Google's AI Overview for a recommendation, your brand either gets...
The GEO Sprint: 7 Days to Make Your Brand Cite-Worthy for ChatGPT and Perplexity
Your brand might be great - but if AI can't find you, it can't recommend you. In this tactical solo episode, host Alex walks founders through the GEO Sprint: a seven-day, action-by-action playbook...
Be the Answer: How to Get Your Brand Cited by AI - Podcast Trailer
A short trailer introducing Be the Answer - Emarketed’s AEO Show.