Free resources.
No gate.
Strategy guides, downloadable templates, live workshops, and a 100+ term glossary. Everything we'd hand a new client on day one — but free, no signup, no email-gate.
In-depth guides
that don't expire.
Long-form playbooks on the topics we get hired for. Read once, reference forever.
SEO Fundamentals
A comprehensive guide to search engine optimization covering technical SEO, content strategy, link building, and what actually works in 2026.
Read the guide →Generative Engine Optimization (GEO)
How to get your brand found, cited, and recommended by AI search engines like ChatGPT, Perplexity, and Google AI Overviews.
Read the guide →AI Marketing Agents: The Ultimate Guide
What AI marketing agents are, how they work, and how to implement them. Includes 12 deep-dive guides on personalization, ROI, email automation, and more.
Read the guide →Content Marketing Playbook
Strategies for creating, distributing, and measuring content that drives results. Build trust ecosystems in an AI-saturated landscape.
Read the guide →Paid Media Optimization
Best practices for managing Google Ads and Meta Ads campaigns. From Smart Bidding to Performance Max to creative optimization.
Read the guide →Local SEO Guide
A complete guide to local SEO for small businesses. Rank higher in local searches, optimize your Google Business Profile, and attract more nearby customers.
Read the guide →Social Media Marketing
A practical guide for small businesses. Which platforms to focus on, what content to create, and how to turn followers into customers.
Read the guide →Marketing Glossary
100+ marketing, SEO, and AI terms — defined plainly. The reference we wish we had when we started.
Read the guide →Plug-and-play
spreadsheets & checklists.
Free downloads. The actual templates we use with paying clients.
SEO & GEO Audit Checklist
75-point audit covering traditional SEO plus AI search optimization.
Download → /02AEO Checklist
60-point checklist for optimizing content to be cited by AI search.
Download → /03AI-Ready Content Calendar
Plan content with columns for SEO, AI optimization, and distribution.
Download → /04Local SEO Citation Tracker
Track business listings across 50+ directories with NAP consistency checks.
Download → /05Multi-Channel Campaign Brief
Plan campaigns end-to-end: objectives, personas, messaging, channels.
Download → /06Marketing KPI Dashboard
Spreadsheet dashboard tracking SEO, paid, content, and conversions.
Download → /07Competitor Analysis Framework
Track positioning, content, SEO, and digital presence across key competitors.
Download → /08Backlink Outreach Tracker
Prospecting, personalized outreach, follow-up sequences, and metrics.
Download →Free monthly
workshops on Meet.
One topic per month, live with Matt Ramage. Always free. Recordings available after.
How to Rank in ChatGPT & AI Systems
How to get your business cited and recommended by ChatGPT, Perplexity, and Google AI Overviews — and the practical changes you can make now.
Save your spot →OpenClaw Agents Workshop
How OpenClaw agents work and what it looks like to put practical AI agents to work inside a real business.
Read recap →How to Optimize for AI Search
How to get found in AI search, what content gets cited, and the practical changes you can make now.
Read recap →How to Optimize for ChatGPT
Practical AEO tactics: content structure, schema, and quick wins for getting recommended by ChatGPT.
Read recap →AI Agents Workshop
How AI agents work, how to build your own, and how to put them to work for your business.
Read recap →SEO + AEO for Small Business
A practical workshop on ranking in Google and getting cited by AI search engines — built for small business owners.
Read recap →OpenClaw Workshop
Building agents on OpenClaw — what it is, why we use it, and how to get started. Live demo of agents running in production.
Read recap →100+ marketing terms,
defined plainly.
AEO, GEO, attribution, retargeting, RAG, schema — every term we use, defined in one or two sentences. The reference we wish existed when we started.
Open the glossary → /05 — PodcastThe Emarketed
Podcast.
Conversations with people doing real work in marketing, AI, and the messy edge between them. New episodes monthly.
Listen now →
Read this once,
then talk to us.
We've used everything on this page with real clients. If you want help applying it to your business, we're a 30-minute call away.