Your Internal Search Is Now An AI Landing Page
ChatGPT now sends 28.8% of its referral traffic to internal search pages. Treat site search like an AI landing page, not a neglected utility or afterthought.
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ChatGPT now sends 28.8% of its referral traffic to internal search pages. Treat site search like an AI landing page, not a neglected utility or afterthought.
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AI search reporting is breaking faster than rankings. Here is why marketers need new visibility metrics before traffic and attribution get even murkier.
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Google Analytics 4 now tracks AI Assistant traffic by default. That helps, but agencies still need a better framework for AI visibility and ROI.
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