Why Most Marketing Agencies Still Can't Measure AI Visibility
Most agencies still report rankings and clicks while AI search changes discovery. Here is the reporting framework that actually shows AI visibility in 2026.
Tag: agency reporting
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Your Agency Is Reporting the Wrong Metrics: The New AI Search Scorecard for 2026
AI Overviews now cut organic clicks by 58%. If your agency is still reporting traffic as the primary KPI, you're measuring a world that no longer exists. Here's the new scorecard.