AI Marketing News & Insights

Expert analysis on AI, SEO, ecommerce, and digital marketing strategies to grow your business.

Top 5 Things Small Businesses Should Be Doing To Get Found Online
Industry News

Top 5 Things Small Businesses Should Be Doing To Get Found Online

This question comes up all the time. What do I need to be doing to get my business more exposure online? Here's a quick summary. Over the coming month I'll be diving into each one of them. Establish a

Digital Strategies For 2023
Industry News

Digital Strategies For 2023

With new platforms, new technologies and social media trends emerging every day, how do you keep up? Here are some ideas that might help.

Email Marketing 101: Running a Successful Mailing List
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Email Marketing 101: Running a Successful Mailing List

As the name suggests, email marketing is a form of digital marketing that engages directly with its audience via email…

Getting Ready For Black Friday And Cyber Monday
Industry News

Getting Ready For Black Friday And Cyber Monday

Black Friday and Cyber Monday are the biggest days of the year for ecommerce businesses and they are a huge opportunity to drive online sales. If you’re planning an online digital marketing campaign f

12 Essential Marketing Tips for New Businesses
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12 Essential Marketing Tips for New Businesses

New to business? Read this list that goes over 12 essentials for marketing.

Growing Your Brand Through SMS Marketing
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Growing Your Brand Through SMS Marketing

If done correctly SMS marketing can be one of your larger marketing channels and drive a significant amount of revenue for your D2C brand.

Top 10 Reasons To Work With An Ecommerce Marketing Agency
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Top 10 Reasons To Work With An Ecommerce Marketing Agency

With over 2.14 billion people shopping online in 2021, it’s clear there have never been more online shoppers than there are today.

D2C Ecommerce Marketing Strategies
Industry News

D2C Ecommerce Marketing Strategies

When the COVID-19 pandemic first started, we saw more consumers than ever before turn to online shopping, leading to unprecedented growth for online shopping channels.

Why Attribution is a Serious Problem for Ecommerce Businesses
Industry News

Why Attribution is a Serious Problem for Ecommerce Businesses

You know how difficult it is to attract paying customers to your ecommerce website. You might use half a dozen or more marketing channels to get the word out about your products or services.

Understanding Your Marketing Funnel: A Guide for Ecommerce Companies
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Understanding Your Marketing Funnel: A Guide for Ecommerce Companies

If your ecommerce business is making sales, you likely have a marketing funnel. But that doesn’t mean your funnel is firing on all cylinders.

Open Rates Destroyed by iOS 15? Here’s How to Adapt Your Email Marketing Strategy
Industry News

Open Rates Destroyed by iOS 15? Here’s How to Adapt Your Email Marketing Strategy

Apple shocked the marketing world when they released a new feature in iOS 15 called Mail Privacy Protection. Once enabled, the feature prevents tracking when emails are opened…

5 Key Metrics Every Ecommerce Business Should Be Tracking
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5 Key Metrics Every Ecommerce Business Should Be Tracking

If you ask any ecommerce business, they’ll stress the importance of understanding your metrics and KPIs (key performance indicators).

Why Your Ecommerce Business Needs Paid Ads to Succeed
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Why Your Ecommerce Business Needs Paid Ads to Succeed

Few marketing channels compare to PPC advertising and its ability to give you instant access to your target audience.

Conversion Rate Optimization 101: How You Can Increase Sales for Sustained Growth
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Conversion Rate Optimization 101: How You Can Increase Sales for Sustained Growth

Are you ready to make the most out of your traffic? Let’s explore the basics of what it takes to create a persuasive user experience.

The Power of Shopify: Why Shopify is the Ultimate Ecommerce Platform
Industry News

The Power of Shopify: Why Shopify is the Ultimate Ecommerce Platform

Shopify is among the most popular ecommerce platforms on the planet, with approximately 1.7 million merchants relying on the platform to power their storefronts.